“We are ecstatic with the results, it is a privilege to be one of the very first Mexican brands to earn the prestigious Great Taste award, I am proud to be a Mexican sharing the authentic flavours of Mexico among the Brits”.
Great Taste is simply about taste, not clever branding or smart packaging. Judges are presented with a spoonful of jam, a pie, a slice of salami, or a cup of espresso, with no wrappings, jars or marks – and they taste, confer and re-taste before making the decision on whether a product should be a star winner. In total more than 12 judges will have tasted and commented on each product.
What should consumers look for? The Great Taste symbol is their guarantee a product has been through a rigorous and independent judging process. It’s not about smart packaging or clever marketing – it’s all about taste.